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Generation Brain 2025: innovation is already a reality at Lutech Kick Off

The future of innovation is a concrete reality that is built every day. Lutech Group's Kick Off 2025, "GENERATION BRAIN Turns innovation into reality", held March 19 at the Museum of Science and Technology in Milan, Italy, turned the spotlight on how technology, skills and strategy can transform change into tangible value for businesses and society.

Lutech establishes itself as a European digital and AI platform, with a team of 400 professionals specializing in artificial intelligence and an unwavering commitment to innovation, evidenced by the 350 Data & AI projects already implemented. Notably, in 2024 the Bari R&D Center welcomed 100 new talents to further support the development of cutting-edge solutions for businesses.

The event provided an important opportunity for industry leaders to exchange views, with a focus on artificial intelligence, data management, process upgrades and digital technologies. On stage, Giuseppe Di Franco, Group CEO of Lutech, and Tullio Pirovano, Group Chairman of Lutech, reiterated the central role of technology in strengthening the country's competitiveness.

"Innovation is a journey that starts with people, feeds on skills and is realized through technology. With the Generation Brain event, we demonstrated that the adoption of artificial intelligence is not a distant goal, but a process already underway, in which data, processes and technology become concrete tools for creating value. Now more than ever, the real competitive advantage lies in the ability to turn complexity into opportunity, to anticipate change and make it sustainable. Lutech is at the side of companies to help them translate technology into real solutions and drive this evolution together." said Giuseppe Di Franco, Group CEO of Lutech.

Three panel discussions delved into the pillars of digital transformation.

Data, AI and security: governance as the key to the digital revolution

AI is turning data into a strategic engine for businesses, but without sound data governance, the risk is amplifying errors instead of solving them. The discussion emphasized how quality, accessibility and security are essential for successful adoption of AI, accelerating digital transformation and supporting faster and more efficient decisions.

AI and automation: rethinking processes to enable the future

Artificial Intelligence and Hyperautomation are reshaping the way companies operate, eliminating inefficiencies and freeing up resources for innovation and strategy. AI is no longer an experiment, but a concrete lever for growth and competitiveness: it automates repetitive processes and enables focus on higher value-added activities.

Technology and AI: innovation, adaptation and growth

Cloud, artificial intelligence and digital infrastructure are revolutionizing business models, improving efficiency, resilience and competitiveness. Leaders in attendance emphasized that adopting AI is not just about implementing new technologies, but undertaking cultural change, adopting change management strategies, and building strong partnerships to maximize the value of innovation in the long run.

The event charted a clear direction: innovation is an ongoing process, taking concrete shape in companies. Lutech confirms its commitment to driving this evolution, helping companies and organizations transform change into opportunities for growth.

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