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Helping clients rethink their business according to a customer-centric vision: this is the goal of Lutech Group’s Data Intelligence Squad. Created from the union of expertise provided by high-quality acquisitions such as ICTeam and supported by market-leading solutions, our Data Intelligence Squad is able to implement the best application projects to support and improve clients’ decision-making processes.

Tableau, along with Mulesoft part of Salesforce, represents an essential component in the Lutech Group’s end-to-end Customer Engagement offering. It is, indeed, the most complete and functional platform for intelligent analysis of the data generated by customers in interactions with the company. 

Thanks to a solid relationship built up with the vendor over the years, Lutech Group is consolidating this partnership and continuing to develop data intelligence best practices based on Tableau, including in vertical markets other than Retail. 

“The consolidation of our partnership with Tableau,” confirms Stefano Ghezzi, Head of Lutech Group’s Data Intelligence Squad, “represents a very clear signal to the market, which intends to confirm the Lutech Group as the best solutions integration and development partner for rational data analysis. With the completion of a high-level training path, our specialists are now able to help client companies obtain the best business indications from the data generated by their digital properties.”

The projects already started up by Lutech Group in partnership with Tableau describe an end-to-end approach which starts out with a precise process of advisoring to identify the different data sources, selecting the most useful segments for the immediate definition of the most appropriate business actions.

The analysis phase is followed by the process of implementation and integration of the most suitable application solutions to support and improve the decision-making processes. Among these, Tableau demonstrates the full extent of its excellence in the data matching and data visualization phase, presenting a complete, useful and holistic vision for each individual corporate entity.

Data intelligence does not stop with retail contexts however, but is also fundamental in all corporate processes, in any market. From sales & marketing to monitoring of production cycles; from customer engagement to optimization of corporate processes, the integrated offering tailor-made to client requirements by Lutech Group’s Data Intelligence Squad guarantees reductions in costs and risks, identifies and surpasses the limits of corporate processes, improves the customer experience for all stakeholders, and allows market trends and sales forecasts to be anticipated.

Download the press release (Italian)

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